Parking operators are leveraging mobile pay as a unique method of payment
From small to medium and large, cities across the world have rapidly adopted mobile pay applications for parking as an easier way for their drivers to pay on the go. With benefits ranging from ease of rate management, access to customer parking information, to elimination of expensive hardware to maintain, mobile applications for parking have seen exponential adoption.
One of the latest trends in parking is to implement mobile apps as the only option for payment. The advantages come in many forms including reduced costs due to not having to buy or maintain hardware, as well as a better customer experience. One of the Passport clients that leveraged the power of mobile pay to single handedly run its operation is Purdue University. How did they do it?
Transitioning to a mobile-pay-only campus
Home to over 3,000 faculty and 40,000 students, Purdue University, in the heart of Indiana, is known for science, technology and agricultural research, in addition to being a member of the Big Ten conference. While students and faculty are the primary users of parking on campus, the campus concert hall and the office of the president also have regular visits by community members and benefactors.
The campus used single-space coin meters for years and struggled with money handling, lack of parking data, and ongoing costly meter maintenance. In order to streamline these operations and to provide a modern payment method for the young, digitally-savvy students and visitors on campus, Purdue sought a mobile solution.
With Passport Purdue has a hardware-free solution that not only allows students and visitors to easily pay for parking, but also reduces time spent on maintenance. Purdue can also take advantage of knowing more about its parking operation with Passport’s back end system.
To learn more on how Purdue University successfully made the transition to a mobile-pay-only campus, read the case study.